Yahoo! Messenger Blog

A brief aside for…Sideline

April 17, 2009 on 10:28 am | In Other services | 4 Comments

This post is a bit off-topic from Yahoo! Messenger, but a new Yahoo! product crossed my desk that I wanted to tell you about. Given all the Twitter mania going on this week, I thought you might find it interesting.

Even if you don’t personally use Twitter to communicate with friends, it can be a fascinating place to see what other people are talking about. Enter Yahoo! Sideline, a new desktop program that allows you to create and group custom Twitter searches by topics of interest. Here’s how it works…

Download Yahoo! Sideline

After you install Sideline and open up the program, you’ll be in the Trends tab. This is a list of popular topics on Twitter by keyword. When I first tried Sideline this week, I was intrigued by a trend on the list, “Susan Boyle”, so I had to see what all the buzz was about (I’m glad I did!). If you see a trend in the list you want to keep tabs on, click the “+” sign to the right. That will add it as its own tab so even if the trend falls off the top list, you can still track it on your own.

The real power of Sideline comes when you customize it to keep tabs on your own interests. We launched our new Yahoo! Messenger for iPhone app last week so I wanted to see what the Twitter community was saying about it. I clicked the “+” sign at the top near the group tabs, and entered a name for my search group (Messenger). Then I clicked the “Add Search Term” button on the right. From there, I entered the keywords I wanted Sideline to search for in the Twitter stream such as “yahoo messenger” and “messenger iphone”.

There are also “Advanced Search” options which let you select additional criteria for your search such as attitudes (positive or negative tone of comments), specific people (you’ll need to know their twitter IDs), and phrases and tags. All in all, a good set of filters to help you zero in on the tweets you care about most.

You can also add multiple search terms for a group; as you add them they stack up on the right hand side. For example, I could also add a search for one of our competitor’s iPhone apps if I wanted to keep tabs on that.

You can keep Sideline open on your desktop and it will refresh automatically with the latest tweets that match your search (or click refresh to hurry it up). Each group tab updates with the number of new matches that it finds.

When reviewing the tweets in a group, you’ll see two icons to the right – a star and a talk bubble. Click the star to add it to your Favorites tab, or click the talk balloon to reply to the tweet via Twitter.com (you’ll need a Twitter account). You can also click on the ID of the tweeter to visit their Twitter page.

We hope you enjoy playing around with Yahoo! Sideline. For a further deep dive check out this video review/demo. And if you want to give the Sideline team your feedback, you can connect with them on Twitter.

Sarah Bacon
Product Manager